In the News


We officially launched Shufflr in the summer of 2010 and have been covered in the press a few times since.

Coverage


New York Times

Shufflr.tv Curates Videos From Twitter Celebs

[ By Janko Roettgers of GigaOm on May 09, 2011 ]

Sometimes, it takes startups a few times to get it right. Case in point: Social video aggregator Shufflr.tv just rolled out a significant update that turns its platform into an interesting play on Twitter-powered video discovery...

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Scoble

Shufflr.tv helps you find better videos online

[ By Robert Scoble on May 07, 2011 ]

http://shufflr.tv/ is in the crowded video discovery space, but if you watch the video you'll see that it has an interesting way to help you find better videos and set them up to watch on your various devices....

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TechCrunch

Shufflr TV’s Three-Screen Experience: The Grand Central Demo (TCTV)

[ By Erick Schonfeld on Dec 01, 2010 ]

I am shown product demos in some of the strangest places. On Wednesday afternoon, I found myself in a Starbucks in New York City’s Grand Central Terminal with Rajnish, one of the founders of Althea Systems. Rajnish was in town from Bangalore and he wanted to show me Shufflr TV, his startup’s Internet TV application...

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SocialTimes

Top 5 Sites For Online Video Discovery

[ By Megan O'Neill on Nov 29, 2010 ]

These days video is being uploaded to YouTube at a rate of more than 35 hours per minute. At this rate it would be impossible to watch even a week’s worth of YouTube uploads in your lifetime. With so much online video to choose from, how do you decide what to watch? Here are five sites that have made it their business to help you discover online video that is relevant to you ...

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AllThingsD WSJ

Another TV Guide for Web Video! But Shufflr Wants Your Friends to Do the Work

[ By Peter Kafka on Nov 16, 2010 ]

Smart people are sure that you’re going to watch more and more Web video from the comfort of your couch. But if that’s the case, how are you going to decide what to watch? The world of Internet video is exponentially bigger than the 500-channel universe you already have, and usually ignore, via your cable box. Who’s going to help you navigate that?...

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GigaOm

Shufflr Gets $3M For Social Video Discovery

[ By Janko Roettgers on Nov 16, 2010 ]

Bangalore-based Althea Systems is announcing a $3 million Series A funding from Intel Capital today. The startup recently launched its social video browser Shufflr this summer, and it has also built a video discovery platform dubbed ShuffleFeed that it plans to open to developers soon...

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VideoNuze

Althea's Shufflr Social Browser Launches

[ By Adam Wright on June 28, 2010 ]

Althea Systems' Shufflr, will launch today, another newcomer to the crowded lean back video browser space. It attempts to be an all-encompassing social video, search and recommendation engine in one platform. Called "Shufflefeed," it crawls the web ingesting video metadata in an attempt to make a smarter recommendation engine...

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The Next Web Apps

Shufflr: Trending video, delivered to your desktop, beautifully

[ By Brad McCarty on June 9th, 2010 ]

We’re a social bunch, and we love videos. Shocking, I know. Granted, there are a lot of choices out there for watching video via the Internet, but Shufflr is taking things a few steps further. It’s not perfect (yet), but it’s really close.

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Live Mint

The Internet’s new channel guide

[ By Krish Raghav on Aug 11, 2010 ]

With hours of video uploaded on to the Internet every minute, a new start-up helps you answer the question—how do you find the stuff that’s interesting?

Indian Internet start-up Shufflr, run by Bangalore-based Althea Systems Inc., hopes to be like the Last.fm of online video.

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Free Software Smackdown

Shufflr on Free Software Smackdown

[ By Kim Cavanaugh on may 17, 2010 ]

Kim Cavanaugh comes right back with a social media web AIR application where users can share information and discuss their favorite TV shows.

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Business Standard

Time to shuffle your video browsing

[ By Aabhas Sharma on July 12, 2010 ]

It’s time to move over YouTube, Metacafe and other online video-browsing portals; now, its Shufflr. If the thought of videos means YouTube to you, Bangalore-based Althea Systems’s video-browsing website, www.shufflr.tv, aims to change the pattern of video-viewing for you.

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Time of India

Online videos: A 24x7 obsession

[ By B Pradeep Nair on July 26, 2010 ]

With thousands of videos uploaded every minute on to dozens of websites, it has become a challenge for the user to find videos of her choice. Bangalore-based Althea Systems has launched an innovative video browser, called Shufflr.

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pluggd.in

Social Recommendations Comes to Videos from Shufflr

[ By Ashish Sinha on July 8, 2010 ]

Did you know that 36,000 hours of videos are being uploaded on the web everyday?

With so much of noise, you need a signaling mechanism – and social recommendation (i.e. videos recommended by your social network) serves as a great filter.

Althea Systems, Bangalore based startup has launched Shufflr.tv (AIR app) that lets you discover, view, share & collect videos from all over the web.

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MediaNama

Video Browser Startup Shufflr.tv Parent Althea Systems Raises $3M; Plans, Monetization

[ By Nikhil Pahwa on July 6, 2010 ]

Althea Systems, a Bangalore based social video browser startup that launched its Adobe Air based application Shufflr.tv two months ago, has raised $3 million in Series A funding from an institutional venture capitalist, co-founder Rajnish R told MediaNama.

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